Puma CEO Set to Join German Rival Adidas - Footwear Insight
Bjørn Gulden confirmed as Adidas chief executive | Financial Times
Puma seeks to claw back into performance wear, challenging Nike, Adidas - oregonlive.com
Puma CEO Björn Gulden Plans on Making the Brand a Hit in the US – Footwear News
Kasper Rorsted meets Björn Gulden: Adidas and Puma bury rivalry
Prepare to Perform: An interview with Bjørn Gulden and Karsten Warholm - PUMA CATch up
CEO Bjørn Gulden on the big Puma comeback | Vogue Business
Norske Bjørn Gulden blir ny toppsjef i Adidas – E24
He steered a big comeback at Puma. Could Bjørn Gulden do the same for Adidas? | Vogue Business
Not having fun is a waste of time!” - PUMA CEO Bjørn Gulden and Giorgio Chiellini Talk About Leadership | Business Wire
PUMA SE on Twitter: "CEO Bjørn Gulden reveals PUMA's strong finish in 2015. #ForeverFaster Full financial report: https://t.co/UDpWvHfazn https://t.co/Oo3PSLATVh" / Twitter
CEO Letter | PUMA GB 2019
Adidas in Talks With Puma's Gulden to Replace CEO Rorsted (ETR:ADS PUM) - Bloomberg
Puma CEO Bjorn Gulden in talks to succeed Kasper Rorsted as Adidas chief
Adidas eyes 'new era' with Puma's Bjørn Gulden as CEO | Vogue Business
Bjørn Gulden Officially Named CEO of adidas | Hypebeast
So tickt Puma-Chef Bjørn Gulden: "Die Sportbranche ist keine Monobrand-Branche"
Puma chief Bjorn Gulden named new Adidas CEO | Business and Economy News | Al Jazeera
Puma CEO Gulden set to become new Adidas head -source | Reuters
Adidas Confirms Gulden as New CEO – WWD
Adidas swipes new CEO Bjørn Gulden from rivals Puma | Fortune
Adidas appoints boss of rival Puma as CEO after Ye fallout - The San Diego Union-Tribune
Adidas Appoints Ex-Puma Chief Gulden as New CEO From January | BoF
